S2E06 - The Basics - Start with a good list of objectives

Season 2

Jul 19

Every decision starts with what you want in the end. Listen to Michelle explain what objectives are, why they are important, and how you can use objectives to improve your decision making.

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About Michelle Florendo

Michelle Florendo is a distinguished decision engineer and executive coach who specializes in helping individuals navigate complex decisions in both personal and professional spheres. With a Bachelor of Science in Management Science and Engineering from Stanford University and an MBA from UC Berkeley's Haas School of Business, Michelle employs a sophisticated blend of decision engineering, design thinking, and lean startup methodologies to assist her clients in charting their optimal path forward. She has guided hundreds of driven professionals in applying decision engineering principles to achieve greater clarity and reduce stress in their decision-making processes.

She currently teaches a decision-making course for Stanford Continuing Studies and has played a pivotal role in enhancing the curriculum on career decision-making in Stanford's renowned Design Your Life course. Her expertise has been recognized by various prestigious organizations, as evidenced by her involvement with Seth Godin's altMBA program, her founding membership in the Forbes Coaches Council, and her position as a faculty coach for the Berkeley Executive Coaching Institute. For those interested in exploring Michelle's coaching and speaking services further, additional information can be found on her professional website at poweredbydecisions.com.