S4E01 - Seth Godin on intentional decisions and dancing with fear
In this fourth season of the podcast, I'm bringing folks on the show who have influenced my work on decision-making. And who better to start with than Seth Godin, without whom this podcast would not exist.
Seth is an entrepreneur, an author of multiple New York Times bestselling books, writer of one of the most popular blogs in the world and a dear teacher of mine when it comes to dancing with the emotions that come up in decision-making. Today, we talk about making decisions with intent, the difference between intent and purpose, why fear is not a bad thing, and how to dance with fear when making decisions.
Topics Covered
02:20 Why is learning to make good decisions important?
03:39 Mindful decision making: intent vs instinct
04:56 The useful practice of meta-cognition
06:04 The difference between purpose and intent
07:51 Being on the hook is the best place to be
08:24 How to grapple with the fear of being on the hook
09:59 Staring down fear is a good signal
13:46 What's the payoff of dancing with fear?
16:01 Quality of decisions is distinct from quality of the outcome
16:36 How to dance with the fear of regret
16:36 Dancing with the fear of what others may think
21:52 Decision making as a posture
24:01 The freedom that comes with understanding sunk costs
Guest Bio
Seth is an author, entrepreneur, and most of all, a teacher.. In addition to launching one of the most popular blogs in the world, he has written 20 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His book, This is Marketing, was an instant bestseller in countries around the world. The latest book is The Practice, and creatives everywhere have made it a bestseller. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world.
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Resources
Akimbo, home of The Podcasting Workshop and others
Annie Duke’s book, Thinking in Bets
To learn more from Michelle about decision making, check out
The Ask A Decision Engineer website
Her self-paced course Decision Toolkit for Personal Decisions
Her Decision Toolkit for Coaches and Counselors virtual workshop on Maven
